In an era of rapid disruption and market uncertainty, effective strategy requires more than traditional management models. Strategic Management: Foundations, Innovation, and Leadership provides an end-to-end guide to creating, executing, and sustaining competitive advantage.

Covering foundational resource analysis, corporate diversification, global expansion, and dynamic governance, this book combines timeless strategic principles with modern imperatives-including managing intellectual assets, making decisions under VUCA conditions, and leading Millennials and Gen Z. Designed for actionable learning, it bridges theory and practical application through real-world case analysis.