Less than 1% of what your company sells produces over half its profit. You've never seen it — because gross margin is designed to hide it.

This unofficial summary and analysis unpacks Todd Hagopian's Stagnation Assassin: The Anti-Consultant Manifesto — the $3-billion turnaround system built by a Fortune 500 operator who did the opposite of everything consultants taught him.

Inside: the five genes killing your company, the 4% creating 64% of your value, the 30-day rule for misaligned leaders, and a 90-day plan you can start without permission or budget.

One reviewer said Hagopian "writes like someone who has stood inside a burning building and has very little patience for committees debating the temperature."

His verdict is brutal: "There is no Option C."

Kodak knew. BlackBerry knew. Knowing was never the shortage.

Score your company. Find your 4%. Start Monday — before the diagnosis becomes your legacy.